Tuesday, October 8, 2013

Latest Published Does the Chilean and American football are arranged: On Twitter say yes The emotio

"Euphoria unfiltered" CNN's twitter following lineup of Lollapalooza Chile | Social Media
When the clock struck midnight on the first of October 2012, fans of rock music and would know the "line up" (band members), the mega Lollapalooza 2013. This information was eagerly awaited by thousands of people who already had his ticket or waiting 500390 now to see if your favorite band came to buy it.
At 00:22, a curious tweet emanated from the official account of CNN Chile: 500390 "Ctm. A Perfect Circle in Chile. Ctmmmmmmmmmmm ". It was the expression of joy of a tweeter for the confirmation of the band "A Perfect Circle" among the artists 500390 of Lollapalooza. The problem was that he did through his personal account, but in his work as community manager.
With over 670 thousand followers, neglect not go unnoticed and generated immediate reactions among social network enthusiasts, who for the most demanding that no action be taken by this bug against the person responsible. 500390
The tweet was deleted and two hours later by the same account, CNN Chile apologized for the tweet describing it as "involuntary". For its part, the channel's news director, Corina Bolívar, through his personal twitter said "reiterated apologies for unfiltered euphoria our reporter, but not goodbye", a situation that was greeted with joy among the tweeters.
The tweet by the coming of "A Perfect Circle" was written from the platform "Twitter for iPad", unlike the vast majority of the other postings that are published via the web. It is the risk you run as community manager to have the institutional and personal account in one device. You can easily confuse and cause such problems.
Despite what you might think, this kind of situation 500390 between the tweeters Chilean 500390 increasingly less noise for brands, especially if it was so spontaneous expression. It is understood that manage social 500390 media communities is not without 500390 problems and it is important to move forward in the best way.
In this case, CNN Chile accepted the mistake and apologized. But the main thing was that it ensured the continuity of the professional 500390 in charge of the account, it is clear that anyone can make a mistake, especially in the social networking world where everything happens with a frantic immediacy. Tags: CTM on CNN, Lollapalooza, Twitter 500390
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