Friday, December 13, 2013

And most Gland - customers can promise anything, almost no liability, while advertising of medicine


BUD era began in Russia in 1995 with the arrival of our market memorable puratap "Herbalife." BAD - is a cross between a drug and a set of necessary nutrients. puratap According puratap to professor in the Department puratap of Food Hygiene and Toxicology of the Moscow Medical Academy. Sechenov Boris Sukhanov, if you take dietary puratap supplements on the testimony clearly following the instructions, they will only benefit.
"Dietary supplements - is primarily a source puratap of scarce materials, which is lacking in most of our population is primarily due to malnutrition, - says the expert.
- Lack of vitamins and minerals can lead to serious illness. puratap Supplements are designed to diversify our diet and to fill this deficit. "According to experts, dietary puratap supplements puratap are also effective for the prevention of diseases, they promote health and help to recover after a long course of treatment. In the U.S. and Europe Supplements have long been part of the daily diet, they consume 80% of the population. In our country, this figure barely crossed the mark of 10%, but, according to experts, our medicine recently moving towards increased consumption of such funds.
Supplements, by definition, can not compete with drugs and replace them. Although crafty advertising strives hard to convince gullible people of the opposite. All the talk about the miraculous healings with them - no more than a rough advertising campaign. Badakhshan on much lighter and easier to "make money" than proprietary therapeutic agents. After all, to create a fundamentally new pharmaceutical big money and many years of research and clinical testing. Bungled the same nutritional supplements is easier, because they are not subject to strict state pharmaceutical control puratap - the rules for registration and certification simplified dietary supplements, you can sell them anywhere without a prescription.
And most Gland - customers can promise anything, almost no liability, while advertising of medicines is strictly regulated by law. Besides, the lion's share of dietary supplements distributed in Russia is not through puratap pharmacies, puratap and network marketing. "According to our data, more than 30% of dietary supplements coming to us for review, contain prohibited ingredients toxic, psychotropic or narcotic nature, such as lead, mercury or even unknown components enhance the effect of the drug, - says Dr. Sukhanov. - But the main problem that not all producers, especially for foreign companies willing to provide a complete list of components that make up their products. And they can understand: To avoid fakes, no hurry to reveal its unique formula miracle drug. Many of the substances used difficult to identify, even under laboratory conditions, which is why in some cases objectively evaluate the safety or that means it is extremely difficult. "
By the way, according to experts, puratap the annual income from the sale of dietary supplements in the Russian market is about two billion dollars, it is very promising, the booming economy of which simply because no one wants to leave.
What are the dietary supplements?. Dietary supplements can be divided into two groups: nutraceuticals and parapharmaceutics. The first group includes vitamins, macro - and mifoelementy, essential amino acids, polyunsaturated fatty acids - substances that make up the tissues and organs of the body.
The second group includes the biologically puratap active substances of plant and animal origin puratap (or their synthetic analogues). This bioflavonoid glycosides, bitter, organic acids, essential oils, etc. with a certain pharmacological activity and are used for the treatment and maintenance of the auxiliary body within physiological norms.
In Russia in recent years, the requirements for the harmlessness of dietary supplements, their promotion and distribution have become more stringent. This applies to the production and storage, and implementation. Supplements should not contain potent, narcotic and toxic substances as well as plant material not used in medical practice and not used in the food industry.
When buying dietary supplements citizens should pay attention to the following. The label must include the full name of the product puratap scope, the name of the manufacturer and its legal address. To import potions - the country of origin and the name of the manufacturer. Must be specified weight or volume, the names included puratap in the ingredients, nutritional characteristics (calories, vitamins, minerals). Have to be clearly indicated puratap by the date of manufacture and expiry date, recommendations puratap for use, dosage, contraindications puratap to the use and possible side effects.
Sellers may BAA should be a registration certificate puratap or the Ministry of Health Sanitary-Epidemiological Conclusion Sanitary Inspection Department Russian Ministry of Health or a certificate

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