Friday, November 29, 2013

With an initial investment of 300,000 filter media euros Marevendis sea water expected to recover t


Revolutionize the market selling water on the Costa Brava for all uses gastronòmicsL'empresa Catalan Marevendis Agua de Mar, located Llinars del Vallès, revolutionizing the market with a new product gastronomic available to the general public: Mediterranea Sea water. It is packaged in the Mediterranean sea water, specifically extracted from the Costa Brava for gastronomic purposes. The idea came two years ago by two young entrepreneurs 28 and 34 residents of San Celoni and Barcelona has materialized this weekend with a first statewide marketing and through 3,000 retail filter media packaging of '1, 5 and 3 liters at a price of 2.40 euros and 4.60, respectively. The product is aimed at the individual consumer but also restaurants for culinary uses.
The idea is to make available to individual consumers, but also professional chefs, gourmet a new product that improves the "quality and taste" dishes to the table. Supported by the Foundation for Nutritional Research and the Mediterranean Diet Foundation, is an innovative product in the state, although there are similar initiatives in other parts of Europe such as France and Scotland. "It is a product that serves primarily to cook," said Francis Cheek, founder of Agua Mediterranean Sea, but also added, "provides many more nutrients than normal water and allows enhance the flavor and texture filter media of fish ".
But the sea water is bottled exclusively for fish and seafood. It is also suitable and gives good results explain, for all types of dishes such as rice, potatoes or salads filter media also gain in quality and taste, says Albert Fernèndez, the other cofounder of the product. In fact, the company accumulates on their website about fifty different recipes.
A year later engender the idea of carrying the sea water on the Costa Brava in the kitchen at home or restaurant, in 2011 the two young entrepreneurs create business Marevendis sea water and seek funding. Now they have started the commercial launch filter media of its product by distributing filter media up to 3,000 containers PACS sea water from the hand of a major supermarket chain. But beyond online sales by individual consumer, the two young people started in the form of a pilot small-scale distribution between restaurants and catering companies with a form of container larger than 22 liters, which is already present ten to a dozen restaurants around Barcelona with very good reception. filter media In addition, just closed a deal with a major distributor to develop specialized distribution level throughout filter media the country.
The company draws water from the Costa Brava at a fixed point and two mobile environment basically Palamos (Baix Empordà) and Blanes (Selva). Abstraction filter media points that decided after a comprehensive and scientific study of the whole marine Catalan coast. They chose Costa Brava because they needed a stable point of seawater, where the properties not changed much to facilitate the process of treating the water they carry out their facilities filter media Llinars. Features to the depth and diversity of the seabed in the Costa Brava were deciding who opt for this area.
Thus, extract of sea water through pipes for use with food extraction pumps then move offshore filter media in tankers to the tanks of the ship are 300 square meters in Llinars. This carries out the process of filtering and purifying the water through a mechanical system, all natural, using no chemicals. The water chemically analyzed before and after filtering it, and once the water reached the thresholds set packaged and is ready for commercialization. Currently, the plant has a production capacity of 20,000 liters of water a week.
Marevendis sea water company was established in June 2011 and currently has five employees, two cofounders, an engineer from the construction industry and a degree in business banking example, and three contract workers, particularly people with disability, the two entrepreneurs in a bid to create also a company committed filter media from the outset to corporate social responsibility.
With an initial investment of 300,000 filter media euros Marevendis sea water expected to recover the initial investment in a few years. Once the market statewide, beginning this weekend and continue spreading gradually over the coming filter media months, the company considers internationalization and diversification of the business with new products related with sea water, whether pharmaceutical or therapeutic objectives in the medium or long term. But always growing "slowly

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